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Trademark

A word, name, symbol, or device that is used to distinguish a given product, service, or group of people from others. Trademark rights may be used to prevent others from using a confusingly similar mark, but not from offering the same goods and services under a different mark. There are several types of trademarks, such as:

• Service mark
  A word, name, symbol, or device which is used to promote a service.


• Certification mark
  A symbol, device, or name used by an organization to guarantee the quality of products and services provided by another organization.


• Collective mark
  A symbol, mark, phrase, or label used by the members of an organization to identify goods, members, products, or services they provide. Only the members of the group are allowed to use the collective mark.

Trademark attorney

An attorney qualified to act in matters involving trademark law and practice. The responsibilities of a trademark attorney include advising on the adoption and selection of new trademarks, filing applications to register trademarks, advising on the use and registration of trademarks, and trademark infringement matters. Trademark attorneys are sometimes regulated as a profession (for instance, in Australia, New Zealand, UK) and have to pass a series of examinations and comply with other requirements. In the United States, no specialized examination is required in order to qualify and practice as a trademark attorney.

Trademark counseling

A legal service typically provided by Intellectual Property law firms. It consists of counseling clients on the selection of brands and protection and registration of corresponding trademarks. This can be done at state, federal, or international level.

Trademark litigation

A trademark provides the owner of the mark with the legal right to exclude others from utilizing the mark. The owner of a registered trademark may commence legal proceedings for trademark infringement to prevent use of the mark by an unauthorized person or entity.

Technology license

A technology license is similar to other types of license agreements. It is an agreement in which the holder of the intellectual property rights (the licensor) to certain technology allows a third party (the licensee) to use the licensed product, typically in exchange for a fee or royalty.

Trademark search

A trademark search is a search of all relevant, presently registered trademarks. A trademark search is typically conducted during the early stages of trademark procurement. A search is useful in that it educates the owner of the mark and his/her legal representation about the existence of any other similar marks.

Talent representation (Entertainment law)

Refers to the legal process of representing artists, authors, actors, models, and other talent in their work. Common areas requiring such representation include drafting contracts or assistance with negotiation and mediation between employers and employees. Defamation, personality rights and privacy rights issues also commonly arise in the field of entertainment law.

Technology law

is a set of recent legal enactments, currently in existence in several countries, which governs the process and dissemination of information digitally. These legal enactments cover a broad gambit of different aspects relating to computer software, protection of computer software, access and control of digital information, privacy, security, internet access and usage, and electronic commerce. These laws have been described as "paper laws" for "paperless environment".